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Ui/ux analysis

UX-Ray 1.0 by Baymard ✓

Instant UX Analysis for Any Ecommerce Site

Source rating 3.5 (2) 16k views 29 saves Freemium
User Experience UX Analysis UX Best Practices
More categories (4)
Usability Testing Usability Issues UX Guidelines Ui/ux analysis
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Free + from $199/mo

Verdict

A quick read before you dig into the full page.

Best if
Instant UX Analysis for Any Ecommerce Site
Skip if
Limited personalization
Pick this when
Tailored for ecommerce websites

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Overview

Baymard’s AI-powered UX-Ray scans your ecommerce site and evaluates every component against a database of over 700 research-backed UX best practice guidelines. Simply enter your domain and click scan to get a detailed, actionable assessment in minutes, all powered by insights from more than 150,000 hours of UX research.

Quickly uncover critical usability issues that could be impacting your user experience and conversion rates. Each scan delivers clear, prioritized recommendations so you know exactly where to focus your efforts for maximum impact.

You’re not limited to just your own site — analyze any competitor’s domain for a direct, side-by-side comparison of their UX versus yours. See what they’re doing well, spot their weaknesses, and track how their user experience evolves over time.

UX-Ray gives you fast, evidence-based guidance to help you optimize your site, outperform competitors, and deliver a better experience for your customers.
UX-Ray 1.0 by Baymard website

Best for

Short scenarios where UX-Ray 1.0 by Baymard tends to shine.

  • Instant UX Analysis for Any Ecommerce Site

Example outputs 1

Sample generations and before/after results for UX-Ray 1.0 by Baymard.

UX-Ray 1.0 by Baymard screenshot
UX-Ray 1.0 by Baymard screenshot UX-Ray 1.0 by Baymard website

Access & connections

Where you can use UX-Ray 1.0 by Baymard.

Platforms

Web

Capabilities

What this tool accepts, produces, and is strongest at.

Input

  • Tabular
  • Image

Output

  • Text

Pros & cons

Pros

  • Tailored for ecommerce websites
  • Scans every website component
  • Provides actionable recommendations
  • Guidelines are research-backed
  • Draws from 150,000 hours of UX research
  • Contrasts against 700+ UX best practices
  • Identifies critical usability issues
  • Offers clear improvement recommendations
Show 34 more
  • Includes competitor scans for benchmarking
  • Tracks UX changes over time
  • Guideline personalization feature
  • Context-specific guideline examples
  • Improves UX standard conformance
  • Helps benchmark site performance
  • Provides tailored UX enhancement guidance
  • Includes high-level plans extra features
  • Comprehensive usability testing
  • Website improvement suggestions
  • Baymard Institute affiliation
  • Automatic UX analysis
  • Specifically for ecommerce sites
  • Personalized research training
  • UX certification support
  • Over 700 UX guidelines
  • Over 200,000 structured design examples
  • Industry-specific use cases
  • Uncover critical usability issues
  • Competitive UX performance benchmarking
  • UX Audit resources
  • UX best practices
  • UX insights based on user testing
  • UX design examples annotated
  • Manual UX review tool
  • In-depth audit by UX experts
  • Automatic UX analysis for any ecom site
  • UX performance measures
  • Analysis of competitor domains
  • Personalization of UX guidelines
  • Live examples from scanned domain
  • Based on real user data
  • Accelerate UX career with insights & best practices
  • Usability audits for UX Improvements

Cons

  • Ecommerce-specific
  • Lacks non-website analysis
  • No mobile app
  • Limited personalization
  • No real-time actioning
  • Competitor scans high-level only
  • No multi-language support
  • No freemium model
Show 2 more
  • No third-party integrations
  • No offline usability testing

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Releases 1

Initial release May 22, 2025 Current
Initial release of UX-Ray 1.0 by Baymard.

FAQ 12

What is Baymard UX-Ray 1.0?
Baymard UX-Ray 1.0 is an AI-powered User Experience analysis tool built by Baymard Institute. It's specifically tailored for ecommerce websites, performing in-depth scans and analysis of every component type on a website. It contrasts a website components against over 700 UX best practice guidelines and offers research-backed, actionable insights to improve user experience.
How does Baymard UX-Ray 1.0 improve ecommerce websites?
Baymard UX-Ray 1.0 improves ecommerce websites by scanning and analyzing every element across the website. Based on over 700 UX best practice guidelines, it identifies critical usability issues, provides clear recommendations for improvement, and offers competitor scans for benchmarking UX implementations. Further it tracks UX modifications over time, helping businesses improve UX standard conformance.
What kind of analysis does UX-Ray 1.0 provide?
UX-Ray 1.0 conducts a comprehensive scan of every component on a website. It contrasts these components against a comprehensive knowledge base of over 700 best practices in UX design. The tool identifies critical usability issues, provides clear recommendations for improvements, and enables high-level plans to track changes over time and scan competitor websites for benchmarking.
Are the guidelines provided by UX-Ray 1.0 backed by research?
Yes, the guidelines provided by UX-Ray 1.0 are backed by extensive research. They are supported by more than 150,000 hours of UX research carried out by the Baymard Institute, making them reliably robust and field-tested.
Can UX-Ray 1.0 identify usability issues on my website?
Yes, UX-Ray 1.0 is equipped to effectively identify usability issues on your website. The AI-driven tool scans your site and contrasts its components against over 700 UX best practice guidelines, pinpointing crucial areas for optimization and enhancement.
Does UX-Ray 1.0 provide recommendations for improving usability?
Yes, UX-Ray 1.0 provides clear and actionable recommendations for improving usability. Upon scanning a site, it identifies critical usability issues and informs the user of potential optimizations and enhancements that can be made to improve overall user experience.
What are the extra features of UX-Ray 1.0's high-level plans?
The high-level plans of UX-Ray 1.0 include features such as competitor scans for UX benchmarking and tracking changes in UX over time. Also, it includes guideline personalization that customizes relevant guidelines with context-specific examples from the scanned domain.
Can UX-Ray 1.0 scan and analyse competitor websites?
Yes, a feature of UX-Ray 1.0's high-level plans allows it to scan and analyze any competitor domain. This perceived insight into a competitor's UX implementation can be a valuable asset to benchmark and enhance your own site's user experience.
Does UX-Ray 1.0 provide personalized guidelines?
Yes, UX-Ray 1.0 does provide personalized guidelines. These guidelines are specifically tailored to suit the domain that has been scanned thus ensuring relevant insights and ideas for UX improvement.
How are the personalized guidelines in UX-Ray 1.0 populated?
The personalized guidelines in UX-Ray 1.0 are populated with real-life examples from your scanned website. This context-specific approach enables you to get hyper-relevant, tailor-made guidance for enhancing your website's UX.
Can UX-Ray 1.0 help improve UX standard conformance?
Yes, UX-Ray 1.0 helps in improving UX standard conformance. By drawing upon a knowledge base of over 700 UX best practices, and scanning your website against this database, it helps you fine tune your site's usability and align it to UX standards.
Can UX-Ray 1.0 track my website's UX changes over time?
Yes, UX-Ray 1.0 can track your website's UX changes over time. It keeps a check on the UX implementations and allows you to monitor the evolution and effectiveness of your UX improvements.
UX-Ray 1.0 by Baymard Free + from $199/mo
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