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Click fraud detection

ClickMoat ✓

AI-powered click fraud protection for PPC campaigns.

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Click Fraud Detection Google Ads Protection Ad Security
More categories (4)
Ad Budget Optimization Click Traffic Analysis PPC Campaign Management Click fraud detection
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Trial; then from $39/mo

Verdict

A quick read before you dig into the full page.

Best if
AI-powered click fraud protection for PPC campaigns
Skip if
Limited dashboard customization options
Pick this when
Detects and prevents click fraud

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Overview

ClickMoat is a software designed with a special focus on detecting and preventing click fraud in Google Ads. It promises to offer a secure and enhanced advertising experience by blocking fake impressions and clicks.

As a tool for Pay-Per-Click campaign management, it protects your digital ad campaign from various potential threats such as competitors, academic researchers, internet bots, spamming software, and random clicks.

Its goal is to increase the Quality Score of your ads by eliminating invalid bot traffic and accidental clicks, potentially saving you money on your ad budget.An integral part of its offering includes a user-friendly dashboard that provides a comprehensive overview of the clicks and savings you made, invalid clicks blocked, and detailed reports for the campaign, keywords, and country.

It also allows clients to manually blacklist certain IP addresses or automatically block VPN IPs through customizable protection rules.Additionally, their service provides insights into the reasons for blocking specific IPs, giving users an educated understanding of their traffic quality.

For instances of suspected click fraud, ClickMoat offers the feature to download a full click report, empowering users to manually request a refund from Google.

Lastly, ClickMoat provides continuous support for all users and offers its services across multiple advertising platforms, assuring wide-ranging compatibility for diverse business needs.With these features, ClickMoat aims to provide a well-rounded solution for advertisers to safeguard their budgets, optimize the return on their ad spend, and maintain a clean advertising ecosystem.

ClickMoat website

Access & connections

Where you can use ClickMoat.

Platforms

Web

Capabilities

What this tool accepts, produces, and is strongest at.

Input

  • API
  • Tabular
  • Text

Output

  • Tabular
  • API
  • Text

Pros & cons

Pros

  • Detects and prevents click fraud
  • Blocks fake impressions and clicks
  • PPC campaign management tool
  • Protects from various threats
  • Increases Quality Score of ads
  • Eliminates invalid bot traffic
  • Reduces accidental clicks
  • Saves money on ad budget
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  • User-friendly dashboard
  • Overview of clicks and savings
  • Displays invalid clicks blocked
  • Detailed reports for campaign
  • Reports for keywords and country
  • Manual IP address blacklisting
  • Automatic VPN IP blocking
  • Customizable protection rules
  • Provides insights for blocking
  • Full click report download
  • Supports refund request to Google
  • Continuous user support
  • Works across multiple advertising platforms
  • Blocks fraudulent, spammy, non-engaged clicks
  • Full control on traffic blocking
  • Extensive clicks analytics
  • Reasonable pricing
  • 24/7 support availability

Cons

  • Only focused on Google Ads
  • No automatic refund application feature
  • Manual IP blacklisting needed
  • Lacks traffic quality grading
  • Limited dashboard customization options
  • No intelligence on academic researchers
  • Unsure detection of accidental clicks
  • Doesn't mention multi-account management
Show 2 more
  • No data protection assurance
  • No specific bot database

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Releases 1

Initial release April 1, 2024 Current
Initial release of ClickMoat.

FAQ 12

What is ClickMoat?
ClickMoat is a software that focuses on detecting and preventing click fraud in Google Ads. It offers a secure and enhanced advertising experience by blocking fake impressions and clicks. As a tool for Pay-Per-Click campaign management, ClickMoat protects digital ad campaigns from threats such as competitors, academic researchers, internet bots, spamming software, and random clicks.
How does ClickMoat detect and prevent click fraud?
ClickMoat utilizes a combination of AI and industry-leading detection algorithms to identify click fraud. It analyzes each Google Ad click to identify if they are fraudulent, spammy, or non-engaged. This involves detecting suspicious clicking patterns, high click-through rates with low conversion rates, and traffic from blacklisted IP addresses. Once fraudulent activity is detected, ClickMoat can automatically block these fraudulent IPs.
Does ClickMoat support protection across multiple advertising platforms?
Yes, ClickMoat offers its services across multiple advertising platforms. This ensures wide-ranging compatibility, accommodating diverse business advertising needs.
What kind of information does the ClickMoat dashboard provide?
The ClickMoat dashboard provides a comprehensive overview of click metrics and savings. This includes how many clicks the user has received, how much saving the user has made, the number of invalid clicks that were prevented, along with detailed reports for the campaign, keywords, and country.
Can I blacklist certain IP addresses with ClickMoat?
Yes, ClickMoat allows clients to manually blacklist certain IP addresses. This functionality allows users to exclude IP's they deem harmful or unnecessary to their PPC campaigns.
Does ClickMoat offer insights into why specific IPs are blocked?
Yes, ClickMoat provides insights into the reasons for blocking specific IPs. This function allows users to get an educated understanding of their traffic quality and the types of interactions their ads are receiving.
Can ClickMoat detect bot traffic and prevent it?
Yes, ClickMoat can detect invalid bot traffic and eliminate it. This functionality is vital in improving ad quality score and protecting ad budgets from being wasted on invalid clicks.
Does ClickMoat offer a feature for downloading a full click report?
Yes, ClickMoat offers a feature to download a full click report. This empowers users to manually request a refund from Google for instances of click fraud.
How does ClickMoat contribute to improving my ad's Quality Score?
ClickMoat improves an ad's Quality Score by blocking invalid traffic, including bot traffic and accidental clicks. By eliminating unproductive traffic, ClickMoat helps to increase the relevancy and performance of your ads, which in turn, improves the Quality Score.
How can ClickMoat help me save money on my ad budget?
ClickMoat can help save money on your ad budget by eliminating fraudulent and non-productive clicks. By blocking these fake impressions and clicks, it prevents wasted spend on invalid traffic and optimizes the return on ad spend.
Does ClickMoat offer continuous support for its users?
Yes, ClickMoat offers 24/7 support for all its users. This ensures swift response and round the clock assistance for any user problems or queries.
Can I manually request a refund from Google with data provided by ClickMoat?
Yes, with ClickMoat's full click report, users can manually request a refund from Google for suspected instances of click fraud. This empowers users to reclaim costs that were accrued through fraudulent activity.
ClickMoat Trial; then from $39/mo
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