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from $6000/mo

Verdict

A quick read before you dig into the full page.

Best if
Every ad teaches the next one
Skip if
Possibly expensive
Pick this when
Optimizes advertising performance

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Overview

Airpost is an artificial intelligence (AI) powered video ad platform designed to optimize advertising performance and increase return on ad spend (ROAS).

It works iteratively, analyzing, generating, testing, and learning from each ad in a closed loop. The platform notes what works and what doesn't, identifying key success factors down to the exact second, which enables rapid testing and optimization.

Airpost can handle large volumes of material, like paying attention to multiple personas, angles, and approaches, and produces new concepts across various target areas.

Another feature of Airpost is its expert management. Top-tier creative strategists optimize the platform and no user prompting is required. The platform can also integrate with Google Drive, Dropbox or other Digital Asset Management (DAM) systems to pull in files.

Finally, Airpost offers easy uploading of ads and updates users on approved or uploaded ads through Google Sheets integration. New and innovative ads are produced regularly, delivering enhanced diversity and creative velocity.

Managed by experts, Airpost eliminates the need to engage creators, pay high agency fees, or hire in-house teams, making it a valuable resource for businesses looking to optimize their advertisement workflows and strategies.

Airpost website

Access & connections

Where you can use Airpost, and what it plugs into.

Platforms

Web

Integrations

Google Sheets Google Drive Dropbox

Pros & cons

Pros

  • Optimizes advertising performance
  • Increases ROAS
  • Analyzes, generates, tests ads
  • Identifies key success factors
  • Rapid testing and optimization
  • Handles large volumes
  • Focuses on various personas
  • Produces new concepts
Show 36 more
  • No user prompting required
  • Integrates with Google Drive
  • Integrates with Dropbox
  • Works with DAM systems
  • Easy uploading
  • Updates through Google Sheets
  • Produces innovative ads
  • Delivers ad diversity
  • Managed by experts
  • Eliminates creator engagement
  • Avoids high agency fees
  • No need for in-house teams
  • Identifies winners and losers
  • Retains ad insights
  • Tests various ad approaches
  • High creative velocity
  • High quality ad creation
  • Map ad performance to seconds
  • Validates with expert strategists
  • Pulls in files from integrations
  • Tests highest signal territories
  • Includes Managed Services
  • Adaptive to brief updates, edits
  • Offers cost-per-creative advantage
  • Integrates with existing workflows
  • Safe testing - limited spend
  • Works with existing ad campaigns
  • Generates new ad footage
  • Follows user specs
  • Matches user naming conventions
  • Fits your workflow
  • Offers creative diversity
  • Identify competitors' gaps
  • Automating ad creation
  • Predictive ad management
  • Supports multiple target areas

Cons

  • Platform fully managed by experts
  • No user prompted optimisation
  • Limited user control
  • Depends on Google Drive or Dropbox
  • Updates via Google Sheets only
  • Possibly expensive
  • Lack of transparency
  • No specific information on pricing
Show 1 more
  • No disclosed API

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Releases 1

Initial release October 14, 2023 Current
Initial release of Airpost.

FAQ 12

How does Airpost utilize AI to optimize advertising performance?
Airpost utilizes AI by working in iterative cycles while continuously analyzing, generating, testing, and learning from each ad. This process of improvement is circular, constantly identifying what works and what doesn't, down to the exact second, allowing for rapid testing and optimization of ad performance.
What is the process by which Airpost learns from each ad?
Airpost starts the learning process by analyzing every advertisement on the platform individually. This analysis identifies what is working and what is not. Then it shifts to a process of rapid testing of new personas, approaches, and angles for the ad. These tests help Airpost understand why some ads succeed and others don't, helping the platform map the keys to retention down to the second.
How does Airpost handle large volumes of material?
Airpost's AI systems are capable of working with high volumes of material. Its mechanism is designed to focus on multiple personas, strategies, and angles at once, generating new concept ideas across all of these various areas. Airpost's engine analyzes these large quantities of information to create diverse collections of ads, ensuring both quantity and quality in ad production.
What is the role of expert management in the operation of Airpost?
Expert management in Airpost is focused on optimizing the platform's output. The top-tier creative strategists manage Airpost, ensuring the effective and efficient use of the AI capabilities. They oversee the system, refining the platform, and its ads. This involves supervising the entire process of ad analysis, creation, testing, and optimization, reducing the need for user intervention.
How does Airpost integrate with Google Drive and Dropbox?
Airpost can integrate with Google Drive and Dropbox by pulling in files from these platforms. This ensures a smooth exchange of advertising materials, providing the platform with the necessary data for creating and optimizing ads. The AI engine is then set to work analyzing these files to guide ad generation and testing.
What are the benefits of Google Sheets integration in Airpost?
Google Sheets integration in Airpost supports easy tracking and updating of ads. Whenever an ad is approved or uploaded, updates are pushed through Google Sheets. This allows real-time tracking of ad approval and uploading processes, contributing to better ad management and strategic planning.
How does Airpost help with diversity and creative velocity in ads?
Airpost fosters diversity and creative velocity by continually producing new and innovative ads. The platform's AI capabilities enable it to generate a wide range of ad concepts based on the analyzed data, offering a variety of ads tailored to different target areas. With frequent production of new ads, this ensures a vibrant, versatile, and creative approach to advertising.
In what ways does Airpost reduce the need for creators, agencies, or in-house teams?
Airpost eliminates the need to engage creators, pay high agency fees, or hire in-house teams by offering a comprehensive ad platform managed by top-tier strategists. It handles all the tasks in the ad creation and management process, from analyzing ad effectiveness to generating, testing, and optimizing ads. This results in significant cost savings and efficiency in business advertising strategies.
How does Airpost deal with ad analysis and testing?
Airpost's AI carries out detailed ad analysis and testing, scrutinizing every ad on the platform to understand what works and doesn't. The platform identifies key success factors down to the exact second and uses this knowledge for hybrid machine/human testing of innovative new ad angles and approaches. This approach ensures that every ad is optimized for the highest potential performance.
Can Airpost work with multiple advertising personas and approaches?
Yes, Airpost is designed to handle multiple advertising personas and approaches. By analyzing existing ads and performance data, the platform can generate fresh concepts across various target demographics, ensuring it reaches the right audience. This includes testing new personas, new approaches, and new angles to find the optimal combination for each ad.
How frequently does Airpost produce new ads?
Airpost produces new and innovative ads regularly. The frequency ensures a continuous supply of fresh concepts across the highest signal territories, contributing to increased ad diversity and creative velocity, which further enhances advertising strategies and outcomes.
How does Airpost affect my return on ad spend (ROAS)?
Airpost affects your ROAS by boosting ad performance. It operates in an ongoing cycle of analyzing, generating, testing, and learning from each ad. This iterative process identifies what's effective and what's not, optimizing your ads for the highest return possible. Moreover, by reducing the need for external agencies or in-house teams, it can substantially reduce the overall cost of ad production and management.
Airpost from $6000/mo
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