Promote Sign in Sign up

Product adoption

Userflow

AI-powered platform for in-app onboarding, tours, checklists, surveys, and product adoption.

Source rating 5.0 (93) 129k views 129k/mo traffic 0 saves Paid
AI Product adoption User Onboarding
More categories (14)
In-app guidance No-code Product tours Checklists Surveys Resource center Customer engagement User experience Retention Activation Conversion In-app Support AI-assistant Smartflow
Visit website Sign in to save

From $240 per month, billed annually or $300 billed

Verdict

A quick read before you dig into the full page.

Best if
You are product Managers and need: Building in-app onboarding flows for new users
Skip if
You need a free plan with no credit card
Pick this when
Paid · From $240 per month, billed annually or $300 billed

Overview

Userflow is an AI-powered product adoption and onboarding platform that enables customer-obsessed teams to effortlessly build beautiful in-app onboarding, checklists, surveys, and product tours without code. It allows users to create and update flows in minutes using AI, personalize every experience, and guide users to activation faster. The platform aims to improve conversion, adoption, and retention by providing a single, intelligent solution to orchestrate every step of the in-app experience, from onboarding to engagement and ongoing support, without relying on engineering resources.

Userflow screenshot

Best for

Short scenarios where Userflow tends to shine.

  • Building in-app onboarding flows for new users.

    Best for Product Managers

  • Creating product tours to guide users through features.

    Best for Marketers

  • Implementing checklists for user activation and task completion.

    Best for Customer Success Managers (CSMs)

  • Collecting user feedback with in-app surveys (NPS, CSAT).

    Best for Customer-obsessed teams

  • Providing instant, conversational in-app support with an AI Assistant.

    Best for Software providers

  • Announcing new features or updates with banners and announcements.

    Best for Product Managers

  • Localizing and personalizing in-app content.

    Best for Product Managers

  • Improving user activation, engagement, and retention.

    Best for Product Managers

Example outputs 1

Sample generations and before/after results for Userflow.

Userflow screenshot
Userflow screenshot

Access & connections

Where you can use Userflow.

Platforms

Web

Capabilities

What this tool accepts, produces, and is strongest at.

Highlights

  • AI-powered Product Tours (Smartflow)
  • In-app Checklists
  • In-app Surveys
  • AI Assistant for In-app Support
  • Resource Center
  • Feature Announcements/Banners
  • AI Translation & Rephrasing

People also view

Tools that often show up alongside Userflow in collections and comparisons.

FAQ 12

What is Userflow?
Userflow is an AI-powered product adoption and onboarding platform that enables customer-obsessed teams to effortlessly build beautiful in-app onboarding, checklists, surveys, and product tours without code. It allows users to create and update flows in minutes using AI, personalize every experience, and guide users to activation faster. The platform aims to improve conversion, adoption, and retention by providing a single, intelligent solution to orchestrate every step of the in-app experience, from onboarding to engagement and ongoing support, without relying on engineering resources.
How to use Userflow?
Users can create and update in-app experiences without writing any code. With Smartflow, the AI engine, users simply click through the desired path in their product, and Smartflow automatically generates a complete, editable tour. The platform also allows for building product tours, checklists, surveys, and resource centers, and delivering instant in-app support using an AI Assistant trained on documentation. Content can be rephrased, translated, and personalized with AI.
How is Userflow different from a simple tour builder?
Userflow is a complete platform for the entire in-app journey, providing AI-powered guidance, checklists, surveys, and a self-service Resource Center to engage users from their first session to their 100th, helping to drive both activation and long-term adoption.
How does Smartflow work?
Smartflow is Userflow's new AI engine that builds in-app experiences for you. Instead of building manually, you simply click through the path in your product that you want to guide users on. Smartflow watches you and automatically generates a complete, ready-to-edit tour, saving hours of work.
Do I need a developer to use Userflow?
No. Your entire team—Product, Marketing, and Customer Success—can build, launch, and manage all in-app content without ever writing a line of code.
Who is Userflow built for?
Userflow is built for modern, customer-obsessed teams who believe the product itself should be the primary driver of growth. If you're a Product Manager, Marketer, or CSM focused on improving activation, adoption, and retention, Userflow is for you.
What are the benefits of AI onboarding software?
AI onboarding software like Userflow automates the creation of tours, checklists, and in-app guidance, helping teams onboard users faster, reduce support tickets, and improve retention—all without code.
What counts as an MAU (Monthly Active User)?
A Monthly Active User is anyone who visits your app (where Userflow is installed) within a rolling 30-day window. For example, if 6,000 of your 10,000 users sign in over the past month, you have 6,000 MAUs.
What counts as an AI message?
Each AI message equals one user question answered by the AI Assistant using your connected docs or website. Every plan includes a monthly message limit, with additional 500-message bundles available for $80/month (annual) or $100/month (monthly).
How many team members are included?
A team member is anyone with access to your Userflow account who can build flows, manage settings, or view analytics. Startup includes 3 seats (add more for $16/mo annual or $20/mo monthly). Pro and Enterprise include unlimited team members.
What happens if I exceed my plan's limits?
If you exceed your included MAUs or AI messages, Userflow automatically adds the next bundle to your plan. You’ll receive an email notification before billing updates, so there are no surprises.
How many flows, checklists, or surveys can I create?
Unlimited! There are no limits on the number of flows, checklists, announcements, or surveys you can build.
Userflow From $240 per month, billed annually or $300 billed
Visit website