Side by side
Brand24 vs Waikay
Compare what each tool does, what it costs, and how it fits your workflow.
Designed for
Get instant access to social media insights & mentions.
Track your brand's visibility in AI prompts and responses.
Primary task
Brand monitoring
Brand monitoring
Pricing
Free Trial · Trial; then from $79/yr
Freemium · Free + from $69.95/mo
Pricing details
Free + from $79/yr
Free + from $69.95/mo
Billing cycle
Yearly
Monthly
API access
Not documented
Not documented
Platforms
Web
Web
Integrations
Not documented
Not documented
Source rating
3.0 / 5 · 2 ratings
No rating recorded
Catalog views
7.8k
254
Estimated monthly traffic
274.4K
—
Catalog imported
30 Aug 2026
31 Aug 2026
Listed strengths
- Real-time access to mentions
- Access to 25 million sources
- Detailed data-driven reports
- Sentiment analysis
- Automated reporting
- Brand visibility optimization
- Brand reputation management
- Industry-specific Topic Reports
- Brand Visibility Tracker
- Veracity and sources check
Listed limitations
- Doesn't support direct interaction
- No keyword suggestions
- No multi-account support
- Missing advanced analytics
- No free tier available
- Potentially overwhelming for beginners
- Complex pricing structure
- Limited integration capabilities
- Unsuitable for non-business use