OptiPrice

OptiPrice is an online pricing suite designed for retailers, that lets you calculate optimum product prices, monitor competitors and view pricing analytics. It is a competitor price tracking platform designed to help retail businesses stay on top of the market.

Connect your store with one click, find your competitors, and OptiPrice will track, analyze, and manage prices on autopilot. The platform provides updates, alerts, and insights into pricing data.

OptiPrice uses a technique called Search Engine Optimization (SEO) to identify product pages and extract pricing information with remarkable accuracy.

No, competitors have no way of knowing that their prices are being tracked. Web traffic from OptiPrice services is indistinguishable to them from ordinary consumer web traffic.

Yes, our platform is fully compliant with GDPR (General Data Protection Regulation) and DPA (Data Protection Act).

Yes, we can track variants of the same products, as long if there is a unique url for each variant. Product pages that display multiple variants of a product on the same URL, using techniques such as AJAX, will not work.

We will ask you for the country your store is based in when creating an account. By default, the currency setting on your account is tied to the country you select, but this can be changed in settings. When searching for competitor products, if their currency is different to your selected currency, we will apply a live exchange rate at the time of updating, and prices will be shown in your currency. When importing products from a marketplace, we will always use the default currency for your product.